What's the role
Are you passionate about digital storytelling that captures attention, sparks engagement, and drives real business results? At Hilti, we are looking for a skilled Social Media & Content Specialist to strengthen our brand presence and elevate how we connect with customers across the Danish market.
Who is Hilti?
Hilti is a global leader in providing advanced tools, technologies, and services to the construction sector. Our commitment to sustainability, productivity, and safety has made us a trusted partner for construction professionals in over 120 countries. We are known for our culture of innovation and excellence, and we offer broad opportunities for career development in a dynamic and global environment.
What does the role involve?
As a Social Media & Content Specialist, you will play a key role in executing our digital marketing strategy. You will work closely with the regional marketing team, local sales teams, and global brand functions to ensure our content is relevant, consistent, and aligned with our business objectives.
Your key responsibilities will include:
- Creating engaging content for LinkedIn, Facebook, Instagram, YouTube and email marketing.
- Managing the day-to-day operations across our social media channels, including scheduling, publishing, and community engagement.
- Leading social media campaigns that increase brand visibility, support lead generation, and build customer loyalty.
- Collaborating with influencers, brand ambassadors, and subject matter experts to co-create credible and authentic content to improve reach.
- Tracking key performance indicators, analyzing data, and optimizing content based on insights.
You will have a strong voice in shaping Hilti’s online presence and make tangible impact on how customers experience our brand.
At Hilti, we are committed to making construction better. As an employer, we cultivate a supportive, high-performance culture where people can thrive and grow. Ranked the 2nd Best Workplace in Denmark in 2025 by Great Place to Work® Institute, we continuously invest in our people and workplace environment.
What do we offer?
At Hilti, we are committed to your growth. We provide tailored training programs, mentoring from experienced professionals, and opportunities to advance your career within our global network. In addition to a competitive salary and benefits package, we support a flexible working environment.
What you need is:
- 1-3 years of experience in a digital marketing, social media management, or content creation
- A strong understanding of social media trends, platform algorithms, and audience behavior
- A creative mindset and an eye for storytelling across formats and channels
- Experience with tools such as Adobe Creative Suite, Sprinklr, Canva, Meta Business Suite or similar platforms (a plus, not a requirement)
- Excellent writing and editing skills in both Danish and English
Who should apply?
Hilti offers a supportive and high-performing work environment that values results, collaboration, and innovation. We are dedicated to balancing career growth with family life and fostering a diverse and inclusive culture. In 2025, Hilti was recognized as the 2nd best workplace in Denmark by Great Place to Work.
You do not need to tick every box. We are looking for someone with strong digital instincts, a commercial mindset, and the drive to make an impact.
You can apply for this position by clicking ‘’Apply Now’’. We ask you to upload your CV and a short motivational letter outlining why this role interests you. If your profile matches the position, then you will be invited to complete a short video interview. If we are impressed with your video interview, you will be invited to an in-person interview.
If you have questions about the position, you are welcome to send an email to DKTeamRecruiting@hilti.com .
What you can expect after you apply:
1. All applications are personally reviewed by our recruitment team.
2. Once you have submitted your application, you will receive automated confirmations and regular updates through our system, managed by our recruitment team
3. We aim to get back to you within 2-3 weeks on average.
4. Due to the high number of applications, we unfortunately cannot offer personal feedback to candidates who are not selected after the initial screening.
To support you throughout the process, we have gathered answers to frequently asked questions here FAQs | Hilti Careers , and you can find helpful interview tips here: Interview Tips | Hilti Careers .