What's the role
Hilti Denmark is looking for a commercially minded and digitally skilled E-Commerce Specialist to drive the performance of our digital channels and strengthen the online customer journey. In this role, you will be responsible for managing our e-commerce platform, executing digital marketing initiatives, and leveraging digital communication to support customer activation and retention. The role offers a high degree of autonomy and the opportunity to shape how Hilti engages digitally with our customers in the Danish market.
Who is Hilti?
Hilti is a global leader in providing advanced tools, technologies, and services to the construction sector. Our commitment to sustainability, productivity, and safety has made us a trusted partner for construction professionals in over 120 countries. We are known for our culture of innovation and excellence, and we offer vast opportunities for career growth and personal development within a dynamic and diverse global network.
What does the role involve?
As Digital Marketing & E-Commerce Specialist, you will be responsible for strengthening Hilti Denmark’s digital presence and commercial impact online. You will collaborate closely with our marketing team and regional stakeholders to localize marketing content, manage campaigns, and create seamless digital experiences for both customers and internal teams.
Your key responsibilities will include:
- Manage and continuously improve Hilti.dk with strong content, first-class user experience, and increased conversion across the customer journeys.
- Plan and execute digital marketing campaigns with a strong focus on translation and localization, adapting product launches specifically for the Danish market and tracking their performance.
- Drive adoption of digital self-service solutions through testing and training.
- Implementing marketing lead flows and initiatives to support Salesforce.com pipeline building.
- Monitor and report on key performance indicators (e.g. traffic, conversion, customer engagement) and identify opportunities for improvement through analytics and insights.
- Maintain and optimize digital systems and processes.
- Contribute to cross-functional projects that support sales enablement and the digitization of customer interactions.
At Hilti, we are committed to making construction better. As an employer, we cultivate a supportive, high-performance culture where people can thrive and grow. Ranked the 2nd Best Workplace in Denmark in 2025 by Great Place to Work® Institute, we continuously invest in our people and workplace environment.
What do we offer?
At Hilti, we are committed to your growth. We provide tailored training programs, mentoring from experienced professionals, and opportunities to advance your career within our global network. In addition to a competitive salary and benefits package, we support a flexible working environment.
What you need is:
- 2-5 years of experience with e-commerce or digital marketing, including campaign execution and platform management.
- Experience using tools such as Google Analytics, SEO, SEM, CRM and CMS systems to improve traffic, visibility, and conversion.
- Fluent in Danish and English, with strong communication skills and the ability to effectively present ideas to senior stakeholders.
- Enthusiasm and a passion for contributing ideas and solutions that drive digital innovation.
- A structured and proactive approach, with a proven ability to improve processess and enhance customer experience.
You do not need to tick every box. We are looking for someone with strong digital instincts, a commercial mindset, and the drive to make an impact.
Why should you apply?
Hilti offers a supportive and high-performing work environment that values results, collaboration, and innovation. We are dedicated to balancing career growth with family life and fostering a diverse and inclusive culture. In 2025, Hilti was recognized as the 2nd best workplace in Denmark by Great Place to Work.
You can apply for this position by clicking ‘’Apply Now’’. We ask you to upload your CV and a short motivational letter outlining why this role interests you. If your profile matches the position, then you will be invited to complete a short video interview. If we are impressed with your video interview, you will be invited to an in-person interview.
If you have questions about the position, you are welcome to send an email to DKTeamRecruiting@hilti.com .
Hilti embraces diversity and is committed to building an inclusive workforce. We encourage all interested candidates to apply regardless of background.